All Articles

Here are all the articles from the SEO blog in the chronological order.

  • How to Tell If Your SEO Company Is Working
    Updated: September 17, 2025. Learn how to tell if your SEO company is working based on my years of hands-on agency experience, with real performance signals to track and red flags to avoid. For most business owners, SEO feels like a black box. You pay a monthly fee, get a report full of charts you…
  • Is SEO dead in 2025?
    Updated: July 19, 2025. SEO is dead again in 2025. Just like it was in 2024, 2023, 2022, etc. Yet, we are still here, doing SEO. So what’s going on with SEO (or people) really? Is SEO dead in 2025? The short answer: absolutely not. Despite constant claims that AI tools like ChatGPT, Gemini, or…
  • Free AI SEO Checklist (AI SEO Audit Template)
    Updated: July 17, 2025. Your ultimate AI SEO checklist with 117+ detailed steps to audit your website’s AI SEO optimization. This guide serves as your ultimate, step-by-step AI SEO audit checklist. Its purpose is to provide a comprehensive framework to methodically analyze your website and implement the precise technical, content, and authority adjustments needed for…
  • How to Track AI Traffic in Google Analytics 4 (Free Dashboard)
    Updated: July 17, 2025. AI chatbots like ChatGPT, Google Gemini, or Perplexity are sending high-quality traffic to your site, but you probably can’t see any of it. That’s because this valuable AI traffic gets lost in Google Analytics 4, usually dumped into your ‘Referral’ or ‘Direct’ channels. This makes it impossible to know which chatbots…
  • AI and SEO in 2025 – Ultimate Guide
    Updated: July 17, 2025. This guide proves that AI and SEO are not separate worlds—AI SEO is just traditional SEO with new labels. It breaks down how AI search really works and gives you the exact tactics to succeed at AI optimization today. “Should we pivot to AIO?”“Is GEO replacing SEO?”“Do I need an AI…
  • SEO After Google I/O 2025: What Just Happened?
    Updated: July 17, 2025. Google invited me to Google I/O 2025 in Mountain View, California this year. It was a very long trip (9,000 km!), but I just had to say yes. Google I/O 2025 took place online and at the Shoreline Amphitheatre on May 20-21. I also got to join a casual chat about…
  • Google Discover SEO: How to Appear in Google Discover in 2025
    Updated: June 15, 2025. Steal my 117-step Google Discover SEO checklist and learn how SEO for Google Discover that actually works. Google Discover is a big shift in how people find things online. It’s not about users typing in keywords anymore.  Instead, Discover shows them personalized content. If you’re a publisher or own a website,…
  • SEO Audit Mastery course by Olga Zarr
    Updated: April 17, 2025. I’m Olga Zarr, and I’m obsessed with SEO audits. SEO Audit Mastery course is my baby… 😅 I’ve spent the last 13+ years auditing websites—500+ so far—and I’m still not bored. I love digging through sites, spotting what others miss, and turning chaos into clear, actionable strategies that drive real results….
  • Discovered – Currently Not Indexed in Google Search Console
    Updated: April 17, 2025. How to fix “Discovered – currently not indexed” in Google Search Console, what it means, and when to ignore it.  If you’ve been digging into your Google Search Console (GSC) reports, you’ve probably come across the “Discovered – Currently Not Indexed” status in the Indexing report. Sooner or later, every website…
  • AI content creation – How to Use AI to Create Content
    Updated: February 12, 2025. An in-depth (and slightly sarcastic) guide to AI content creation for SEO. Using AI tools like ChatGPT, Claude, or Gemini for SEO content generation is incredibly tempting. When ChatGPT first launched, I bet most people felt like they had unlocked a superpower—endless content at their fingertips. And to be fair, AI…
  • Crawled – Currently Not Indexed in Google Search Console
    Updated: February 1, 2025. I’ve seen the “Crawled – Currently Not Indexed” status in Google Search Console thousands of times and have received hundreds of questions from my clients about it.  This status indicates Google has crawled your page but hasn’t included it in its index yet.  In this article, I’ll share what this status…
  • The Ultimate SEO Guide to SE Ranking
    Updated: February 3, 2025. Explore SE Ranking and see how it can enhance your skills as an SEO specialist. Today, I’m excited to introduce you to one of my top SEO platforms – SE Ranking. This innovative and intuitive SEO platform has truly revolutionized my optimization workflow, and can’t wait to share my insights, experiences,…
  • How to track the Redirect Path of a URL in DevTools
    Updated: February 3, 2025. In this quick guide, I’ll explain how to track the redirect path of a URL using Chrome DevTools. This method is quick and requires no additional tools or plugins beyond Chrome itself. If you’re more of a visual learner, I also invite you to watch my video where I demonstrate these…
  • Website Rankings Drop Audit
    Updated: February 3, 2025. Struggling with a rankings drop? A Website Rankings Loss Audit can help identify the issues causing your website rankings loss and guide you to recovery. Seeing your website’s rankings drop is frustrating—I’ve been there too. One day your site is ranking well, driving traffic, and then, out of nowhere, you notice…
  • Lawyer SEO Guide
    Updated: April 17, 2025. The most comprehensive guide to lawyer SEO (attorney SEO or SEO for lawyers) on the internet. It’s both for lawyers and SEO professionals doing SEO for lawyers.  Lawyer SEO (also called attorney SEO, or SEO for lawyers) is a vast and complex topic that could easily warrant a 50,000-word guide. However,…
  • SEO Agency vs SEO Consultant
    Updated: April 29, 2025. As someone who’s seen both sides of the SEO world, I’m excited to share my insights on the topic many of you have been curious about: the differences between hiring an SEO agency and an SEO consultant. My Background in SEO Before we delve into the specifics, a bit about me….
  • Core Web Vitals Monitoring Dashboard
    Updated: December 4, 2024. Free Core Web Vitals monitoring Google Looker Studio Dashboard coming soon. Join my SEO newsletter and gain exclusive access to a powerful Google Looker Studio template designed to help you monitor your Core Web Vitals (with the help of JetOctopus). This essential tool will enable you to track critical metrics and…
  • Google’s Site Reputation Abuse Policy: All You Need To Know
    Updated: December 4, 2024. All you need to know about Google’s site reputation abuse policy. Google’s ongoing efforts to combat web spam and improve search quality have led to the introduction of the Site Reputation Abuse policy. This policy primarily targets websites that host third-party content to manipulate search rankings by exploiting the host site’s…
  • JavaScript SEO Guide for SEOs and Developers
    Updated: December 30, 2024. Here is your ultimate guide to JavaScript SEO. It covers all the essential elements and answers the most critical JavaScript SEO FAQs.   I recently had the privilege of interviewing Martin Splitt from Google to discuss JavaScript SEO. I asked him lots of JavaScript SEO questions and got very in-depth responses. I…
  • E-E-A-T Checklist for SEO (EEAT Audit)
    Updated: December 4, 2024. Free EEAT checklist (EEAT audit template) to help you audit your website in terms of E-E-A-T/YMYL/Helpful Content/Google Quality template coming soon. Does your site have everything it needs regarding E-E-A-T/YMYL, Google Helpful Content, and widely understood Google quality? A free 76-point Google Quality Audit Template (worth $500) is available exclusively for…
  • How To Become An Independent SEO Consultant (And Succeed)
    Updated: December 4, 2024. Discover how to become an independent SEO consultant. Get insights from a seasoned professional and achieve success in the world of SEO. Since I began doing SEO in 2012, my biggest dream has been to work as an independent SEO consultant. However, it was not until a decade later that I…
  • How To Audit A Site With Google Search Console Only
    Updated: December 4, 2024. Here I’m showing you step by step how to audit your site with Google Search Console only. SEOs when doing SEO audits always use a site crawler like Sitebulb or/and Semrush Site Audit as the main tool and a bunch of other SEO tools. But is it possible to perform a…
  • How to Become an SEO Expert
    Updated: February 17, 2024. I’m Olga Zarr, with a decade of SEO experience under my belt. This guide is my no-nonsense approach to becoming an SEO expert. It’s distilled from years of trial, error, and success. I’m cutting through the clutter to give you the straight path I wish I had when I started. We’ll…
  • Google Search Console Bulk URL Inspection
    Updated: December 4, 2024. Learn all about the bulk URL inspection in Google Search Console (how to bulk inspect URLs using the Search Console URL Inspection API). Understanding the crawl, index, and serving status of pages on your website is critical for monitoring SEO health and troubleshooting issues. However, gathering this page-level intelligence in Google…
  • How To Do SEO Testing (With Lee Witcher)
    Learn how to do SEO testing, what SEO testing is, and how to level up your SEO game big time. This episode of the SEO Podcast is the interview with Lee Witcher, the creator of the Tested SEO Training, one of the hosts of SEO Fight Club, and an experienced (16 yrs) marketing consultant online/offline…
  • Best SEO Newsletters (Top 40)
    Updated: May 9, 2025. SEO Newsletters by SEOs Here is a hand-curated list of the best SEO newsletters as of 2024.  I learned a lot about SEO from some really smart folks who were cool enough to share what they knew.  Without them, I wouldn’t be where I am and keeping up with SEO news…
  • How To Migrate Without Losing Traffic & SEO
    Updated: December 18, 2024. Learn how to migrate without losing traffic by applying these 11 tips & best practices. Ah, website migrations – the rollercoaster of the SEO world. With plenty of ups and downs, they can be the make-or-break moment for many websites. As an experienced SEO consultant, I’ve seen my fair share of…
  • Best SEO Podcasts (A List Of 40+)
    Updated: May 9, 2025. Welcome to my go-to list of 40+ best SEO podcasts. I keep this list regularly updated to help you stay on top of the SEO game. If you’ve been with me for a while, you know that I’m a big fan of SEO podcasts. I honestly believe that these top SEO…
  • How to Audit Pagination for SEO
    Updated: December 30, 2024. As a professional in the field, I’ve learned the importance of auditing pagination, especially for larger websites like e-commerce platforms. Issues with pagination can lead to crawl budget waste, crawling problems, and indexation and ranking issues. In this article, I’ll share insights on how to effectively audit pagination using tools like…
  • Custom Structured Data Extraction in JetOctopus
    Updated: December 4, 2024. I’m thrilled to share insights into a game-changing feature in JetOctopus – custom structured data extraction. This powerful tool is essential for understanding and optimizing the structured data on your website, a critical factor for SEO success. The importance of structured data in SEO Structured data is vital for SEO as…
  • Alternative Search Engines (26+ Search Engines)
    Updated: December 30, 2024. Here is the list of 26 alternative search engines to Google. Have you ever wanted to search for something online but felt like stepping away from Google? This article is perfect for you. I’m going to introduce you to some of the best alternative search engines out there. It’s generally understood…
  • 50+ Google Search Operators That Work On Google Search
    Updated: December 30, 2024. The full list of 50+ Google advanced search operators to help you search more effectively and find exactly what you are looking for. Whether you are an SEO or not, the below Google search operators will make you a smarter and more efficient Google user in no time.   I tested…
  • Steal My Free Google Looker Studio SEO Template
    Unlock the secrets to SEO domination with my free Google Looker Studio template for SEOs. Do you feel like you’re swimming in a sea of SEO data but lacking the insights to actually boost your rankings? As an SEO professional, I’ve been there too. Tracking keyword rankings and traffic numbers can only get you so…
  • Netpeak Spider Review
    Updated: December 4, 2024. Here is an SEO consultant’s review of Netpeak Software: Netpeak Spider and Netpeak Checker. An SEO consultant’s job requires using many tools, so it’s important to choose the right tools that make daily work with analyzing websites and their features easier and faster. Below, you’ll read about what the set of…
  • SEO for News Websites with Barry Adams #60
    SEO Podcast #60: Interview with Barry Adams Episode #60 of the SEO Podcast by #SEOSLY features an absolute star in SEO, Barry Adams, who is best known for SEO for news websites. I invite you to subscribe to the SEO Podcast by #SEOSLY to keep learning SEO with me and the SEO experts I interview….
  • The Day in the Life of An SEO Consultant
    #59: A look at the day in the life of an SEO professional Olga Zarr Episode #59 of the SEO Podcast by #SEOSLY is about showing you how a typical day in the life of an SEO consultant may look like. I am providing my own example and I hope to inspire you. I invite…
  • Duplicate Without User-Selected Canonical
    Updated: December 4, 2024. A guide to fixing “Duplicate without user-selected canonical” in Google Search Console. Seeing the “duplicate without user-selected canonical” status in Google Search Console? This means Google found duplicate content on your site but didn’t index it because no canonical version was specified. In this guide, I’ll explain exactly what causes this…
  • 7 Red Flags to Watch Out for When Hiring an SEO Agency #58
    7 SEO red flags to avoid when hiring an SEO agency or SEO consultant Episode #58 of the SEO Podcast by #SEOSLY is about top three red flags to watch out for when hiring an SEO agency. Having worked a lot at various SEO agencies, I know very well what top red flags are. I…
  • 40+ Best SEO YouTube Channels
    Updated: December 4, 2024. Here is the list of 40+ YouTube SEO channels to follow to master SEO. You liked my list of SEO podcasts so much that I decided to create yet another list to help you in your SEO learning journey. This time I am sharing with you my favorite YouTube channels about…
  • Don’t Disavow Backlinks (Unless You Read This)
    Updated: December 30, 2024. Learn what disavowing links is, when to disavow links, and why you most likely don’t need to do this. I wish there were more guides like this one. Read it until the end if you are thinking about disavowing backlinks (or if your SEO agency is suggesting this). It’s easy to…
  • Sitemap.XML Not Indicated In Robots.TXT
    Updated: December 4, 2024. Learn what it means and whether it is an issue if your XML sitemap is not indicated in robots.txt. Sitemaps and robots.txt files both serve important purposes for search engine crawling and indexation. A sitemap is an XML file that lists all the pages of a website. It allows search engines…
  • How To Remove Sitemap From Google Search Console
    Updated: December 4, 2024. A super quick guide on how to remove sitemap from Google Search Console Sitemaps are XML files that list all the URLs of a website to help search engines efficiently crawl and index its pages. However, there are times when webmasters need to remove a sitemap from Google Search Console. For…
  • How To Analyze Google Discover Traffic Using JetOctopus
    Updated: December 4, 2024. A very simple guide and a quick video that will help you make more sense from Google Discover with JetOctopus. Google Discover is a feed that surfaces relevant content to users based on their interests and past searches. It provides a customized stream of articles, videos, and other media. Discover traffic…
  • Interaction to Next Paint (INP)
    Updated: December 30, 2024. Learn what Interaction to Next Paint (INP) is, why it’s important, how to measure it, and how to optimize Web performance matters and Interaction to Next Paint (INP) – a new metric that will soon become one of Google’s Core Web Vitals – is an important part of that picture. Interaction…
  • What Keywords Does My Website Rank For?
    Updated: December 4, 2024. Learn how to check what keywords your website ranks for, how to interpret the ranking data, and what tools to use. Keywords are the terms or phrases that people type into search engines when they’re looking for information or a specific product. They link what people are searching for to the…
  • How To Check If Google Crawled My Site
    Updated: December 30, 2024. Discover three easy ways to check if Google crawled your site. If you’re here, you’re probably trying to figure out whether Google’s mighty web crawlers have paid a visit to your site. Understanding if and when Google has crawled your site is a vital part of any solid SEO strategy, and…
  • How To Get Your Site Crawled By Google
    Updated: December 30, 2024. A quick guide on how to get your site crawled by Google (and lots of practical tips). Let’s discuss an essential part of SEO – ensuring your site gets crawled by Google. If you’re new to this, you might ask, “What does crawling mean?” In simple terms, crawling is Google’s process…
  • How Long Does It Take Google To Index A New Website?
    Updated: December 30, 2024. A super quick guide on Google indexing, how long it takes Google to index new websites, and what factors influence the indexing speed. Today, I’m tackling a question that’s often on the lips of everyone launching a new website – “How long does it take Google to index a new site?”…
  • How To Check If A Page Is Indexed
    Updated: December 4, 2024. A super quick guide on how to check if a page is indexed (in three simple ways). Ever wondered how Google knows about your latest blog post or the new product page you just added? It’s all about indexing. Simply put, indexing is the process where search engines like Google add…
  • Google Knowledge Panels with Jason Barnard
    What is a Google knowledge panel? How to get a Google knowledge panel? Learn all about Google knowledge panels in this in-depth interview with Jason Barbard, the Brand SERP guy. In an insightful interview, Jason Barnard explains everything you need to know about Knowledge Panels. Having spent over a decade focused on optimizing brand SERP…
  • Is My Site Penalized By Google?
    Updated: December 31, 2024. Is my site penalized by Google? Let’s find out. Let’s talk to you about a subject that’s critical to any website owner – Google penalties. In the simplest terms, a Google penalty is a negative impact on a website’s search rankings based on either Google’s manual review or algorithmic updates. Why…
  • How To Become An SEO
    Updated: March 3, 2025. Learn how to become an SEO from A to Z (based on my 10+ years of experience in SEO). I’m Olga Zarr, an SEO consultant who eats, breathes, and dreams SEO. Over the course of my 10+ year career, I’ve worked in every corner of the SEO world – from multinational…
  • How Often Does Google Crawl A Site?
    Updated: December 31, 2024. Learn about how often Google crawls website. Have you ever wondered how often Google visits your website, indexing your pages and making them visible in search results? It’s a common question in the SEO community, and understanding the frequency of Google crawling is crucial if you want to be a good…
  • 40-Step SEO Migration Checklist
    Updated: December 18, 2024. The ultimate checklist for successful site migration. Site migration is a complex process that involves moving a website from one domain to another, changing its structure, or switching to a new CMS. It’s a delicate procedure that can affect SEO performance if not handled correctly.  This website SEO migration checklist (created…
  • Do Keywords Still Matter For SEO?
    Updated: December 6, 2024. In this quick SEO FAQ video, you get to know Olga’s insights and commentary on whether keywords still matter for SEO in 2024. Are keywords still important for SEO? Are you wondering if you should still focus on keywords in 2024? Do keywords still matter for SEO? What is the correct…
  • How To Check If SEO Is Working
    Updated: March 3, 2025. Tips on how to check if SEO is working and how NOT to check if it’s working. There are countless tutorials online that claim to teach you how to determine if your SEO is working. However, many of them focus on vanity metrics that may not provide you with a true…
  • How To Check If A Link Redirects To Another Website
    Updated: April 30, 2023. Learn how to check if a link redirects to another website in 4 easy ways. In this article, I’ll walk you through various methods for checking if a link redirects to another website from an SEO standpoint. Redirects are a normal part of web navigation and play an essential role in…
  • How To Find Duplicate Content
    Updated: March 3, 2025. Learn how to find duplicate content on your website with the help of JetOctopus.  In this guide, I’ll show you how to find duplicate content on your website and explain why it’s important to stay aware of any potential issues. Although duplicate content isn’t always a problem, it’s good to keep…
  • Do 404 Errors Hurt SEO?
    Updated: December 31, 2024. Here is the full guide to 404 errors and whether (and when) they harm SEO. 404 errors might seem a bit daunting at first, but in my experience, they’re not always a cause for concern when it comes to your website’s SEO.  While a broken link can negatively impact your rankings…
  • “Indexed, Not Submitted In Sitemap” is now “Indexed” in “Unsubmitted Pages Only”
    Updated: December 4, 2024. The “Indexed, Not Submitted in Sitemap” status in the Google Search Console has been replaced by “Indexed” in “Unsubmitted pages only”. Learn what it means and how to fix it (if necessary). In this article, I’ll talk about the “Indexed, not submitted in sitemap” status that used to appear in Google…
  • How To Search Google By Filetype
    Updated: December 31, 2024. Discover how to search Google by filetype and improve your search skills. In this article, I’ll show you how to search Google by filetype. This technique is useful for anyone who needs to find specific filetypes like PDFs, Word documents, or spreadsheets, including SEO professionals and researchers. My goal is to…
  • How To Disable JavaScript In Chrome
    Updated: December 4, 2024. Learn how to disable JavaScript in Chrome in 3 easy ways. In this quick guide, I’ll be showing you how to disable JavaScript in Chrome and discuss why it’s useful for SEO professionals and website auditors. Disabling JavaScript can reveal how a website functions without it, which is crucial when analyzing…
  • Ahrefs SEO Toolbar: One SEO Extension to Rule Them All
    Updated: December 4, 2024. Learn about Ahrefs SEO Toolbar and how it can help you become a better SEO. Today, I want to talk to you about one of my absolute favorite daily SEO tools – the Ahrefs SEO Toolbar. This SEO browser extension has genuinely transformed my SEO routine, and I can’t wait to…
  • How To Name Images For SEO
    Updated: December 5, 2024. Learn how to name images for SEO, better user experience, and accessibility. Let’s chat about naming images for SEO. As a technical SEO specialist, I know just how important properly optimized images can be for search engine rankings and overall user experience. And it all starts with giving your images the…
  • Reverse Video Search – Reverse Video Searching Guide
    Updated: December 31, 2024. Learn how to reverse video search on Google and using various third-party tools. Have you ever wondered how to find out where a particular video comes from? With the advent of technology, it has become easier than ever before. With reverse video search, you can effortlessly search for the video’s source…
  • How To Find The Sitemap Of A Website – Sitemap URL
    Updated: March 3, 2025. Learn how to find sitemap of any website in these 8 easy ways + one bonus way. Finding the sitemap of a website is a simple task that any SEO can do. This article will show you 8 easy ways to find the sitemap of any website. I’ll start with the…
  • 19 Search Engines That Don’t Track
    Updated: December 4, 2024. Here is the list of 19 search engines that do not track their users.  Whenever people want to look up something or learn something new over the internet, they invariably turn to Google. However, as good as Google is at web searches, it is not as proficient at respecting your privacy….
  • Benefits of an SEO Audit (Explained)
    Updated: December 4, 2024. Contemplating whether to hire an SEO expert to audit your website? Discover 24 compelling benefits of an SEO audit that you should consider. With over a decade of experience as an SEO auditor, I’m fortunate that clients now seek me out, already understanding the immense value of SEO audits. If you’ve…
  • SEO Keyword Cannibalization
    Updated: March 3, 2025. Learn how to detect and fix keyword cannibalization with JetOctopus. One issue that can sneak up on even the most diligent SEO enthusiasts is keyword cannibalization. This pesky problem can negatively impact your rankings and overall performance. But fear not, because I’m here to introduce you to JetOctopus, a very handy…
  • Beginner’s SEO Guide For Bing
    Updated: December 5, 2024. Learn all things Bing SEO from this beginner’s SEO guide for Bing. As someone who has been in the SEO industry for quite some time, I’m thrilled to see Microsoft challenging Google’s long-standing dominance in the search engine market. It’s fascinating to see how introducing AI into Bing will revolutionize how…
  • Questions To Ask Before An SEO Audit
    Updated: December 6, 2024. A list of the right questions to ask before an SEO audit (both for SEO auditors and SEO clients). If you’re thinking of conducting an SEO audit of your website, you need to ask the right questions beforehand. Whether you’re an SEO specialist conducting the audit or a website owner preparing…
  • How To Render As Google
    Updated: December 4, 2024. Learn how to render JavaScript as Google and look at the site through the eyes of Google. Let’s talk about a crucial element of SEO: JavaScript rendering. As we all know, JavaScript can greatly enhance the user experience of a website, but it can also harm a website’s SEO if it’s…
  • How To Check If Google Is Indexing JavaScript Content Correctly
    Updated: December 5, 2024. Learn how to check if Google is indexing JavaScript content correctly in three simple ways. Ensuring that Google is indexing JavaScript-generated content correctly is a crucial step in any SEO audit. In this article, I’ll cover the key steps you need to take to check if Google is indexing your JavaScript-generated…
  • How To Audit An XML Sitemap
    Updated: March 3, 2025. Learn how to audit an XML sitemap in 5 easy steps. In this article, I’m going to show you how to audit an XML sitemap as part of doing an SEO audit to make sure the XML sitemap contains all the right URLs. An XML sitemap is basically a roadmap that…
  • ChatGPT For SEO
    Updated: March 3, 2025. 50+ ways of using ChatGPT for SEO together with example prompts, responses, tips, and screenshots.  Are you ready to learn how to harness the power of ChatGPT for SEO?  I’ve been diving into ChatGPT for the past two months and I’m blown away by all the amazing things it can do. …
  • How To Audit Page Headings
    Updated: December 4, 2024. Learn how to audit headings on a page and the entire website like a real SEO auditing pro. The structure of headings on a website is one of the most important on-page elements that every SEO audit should check. In this article, I’ll walk you through the steps for auditing the…
  • Website Without JavaScript
    Updated: December 5, 2024. Learn how to view any website without JavaScript to learn how much it relies on JavaScript and whether this can potentially harm SEO. As we all know, JavaScript is an essential part of modern web development, and it can greatly enhance a website’s functionality and user experience. However, it can also…
  • How to Get SEO Clients
    Updated: December 6, 2024. Here are my tips on how to get SEO clients and my story of how I’ve been doing it successfully for the last 2.5 years. Over the past 2.5 years, I’ve built my own online SEO consultancy, SEOSLY, without ever having to pitch to a single client. In this article, I’ll…
  • SEO Audit Cost
    Updated: December 6, 2024. How much does an SEO audit cost? Let’s take a look. As an SEO auditor, I know firsthand the importance of an SEO audit for any website. An SEO audit is crucial to understand the strengths and weaknesses of your website and how it’s performing in search engines. So, what exactly…
  • How to Find a Good SEO Consultant
    Updated: December 6, 2024. Discover 23 essential characteristics of a good SEO consultant and 100+ screening questions to find the SEO consultant you are looking for. If you own a website, you understand the importance of SEO for its success. But with so many factors to consider, it can be overwhelming to tackle SEO on…
  • Why Is Unique Content Important For SEO?
    Updated: March 3, 2025. Learn why unique content is important for SEO (and for your users). As an SEO professional, I can tell you that unique content is a crucial component of any successful SEO strategy. But what exactly is unique content? Simply put, it’s content that is original and not duplicated from other sources…
  • Does Changing Page Title Affect SEO?
    Updated: December 4, 2024. Here is a short guide all about page titles (or title links). Today, I’m going to dive into a topic a lot of you have been asking about: does changing your page title actually affect your SEO? Now, before we get into the nitty-gritty details, I just want to clarify one…
  • How To Exclude A Website From Google Search
    Updated: December 4, 2024. Learn how to exclude websites from Google Search to become a more efficient and effective SEO. As an SEO, it’s important for you to have control over the search results you receive for a given query. The easiest and quickest way to do this is by using Google search operators, specifically…
  • SEO For Podcasts (With David Bain)
    Learn all things podcast SEO, things to do, things to avoid, common mistakes, and more with both the SEO and podcast expert David Bain. In today’s episode of the SEO Podcast by #SEOSLY, I’m thrilled to have podcasting and SEO expert David Bain from Casting Cred. As someone with nearly 20 years in digital marketing…
  • Google Search Console For Keyword Research
    Updated: December 6, 2024. In this blog post, you will learn how to use Google Search Console for keyword research to start creating content that your target audience is looking for. Google Search Console, by definition, is not a keyword research tool. However, if your site has some organic traffic and some meaningful Google Search…
  • How To Search for PDFs on Google
    Updated: December 4, 2024. In this short guide, you’ll learn how to search for PDFs on Google in three quick ways. In most cases, you use Google to look for web pages, images or video results. But what if you want to narrow down your searches specifically to PDFs? You use a dedicated Google search…
  • How Submit A Sitemap To Google
    Updated: December 4, 2024. In this short guide, I will show you how to add a sitemap to Google Search Console in a few simple steps & share with you a few powerful tips. The sitemap of your website is the essential roadmap for search engines. Not only does it help Google and other search…
  • How To Exclude Words From Google Search Results
    Updated: December 4, 2024. In this short guide, you will learn how to exclude words from Google search results and will be able to find the answers to your questions more easily. Whenever we have a question, we ask Google to provide us the answer. Sometimes, however, we don’t want Google to take into account…
  • Imposter Syndrome In SEO
    Updated: December 4, 2024. Imposter syndrome in SEO is a thing. Here are my thoughts and the thoughts of other SEOs on it. In this article, you will: Let’s get started.  As you’ve probably noticed, I produce a lot of content about SEO.  However, it took me more than 8 years to start sharing my…
  • 99+ SEO Mistakes
    Updated: December 4, 2024. Looking to acquire some practical SEO knowledge? Here is a list of top 100 SEO mistakes I identified in the last 100 SEO audits I conducted. I am a technical SEO specializing in performing advanced and in-depth SEO audits that often take me 20-40 hours to complete.  I use 25+various tools…
  • All-in-one SEO Audit For SEO Auditing & Search Engine Experts
    Updated: December 31, 2024. The guide on how to perform an in-depth SEO audit that only experienced SEO experts can do. This is a complete SEO audit checklist that will let you perform an in-depth SEO audit of any website. I personally use this checklist every time I do an SEO audit. And I invite you…
  • Website Redesign SEO Checklist
    Updated: December 4, 2024. A website redesign SEO checklist that will help you preserve your rankings when doing site redesign.  Doing website redesign (properly) is a very difficult task most of the time. Recreating something complete and functional that already works but can improve is often more challenging than creating something from scratch.  The good…
  • 180+ SEO Best Practices
    Updated: December 4, 2024. Here are 180+ best SEO practices based on the Google Search Engine Optimization (SEO) Starter Guide.  If you don’t have time to go through the entire SEO Starter Guide from Google or you need a refresher, you are just in the right place.  Here I am sharing with you my notes…
  • 15+ Technical SEO Issues (Examples)
    Updated: December 4, 2024. 15 examples of technical SEO issues together with tips on how to fix them and further explanations.  In my work as a technical SEO consultant and website auditor, I come across a lot of various technical SEO issues every day. Some of these issues are clearly more common and more serious…
  • 65+ SEO Audit Tools
    Updated: December 4, 2024. The list of 65+ SEO audit tools for both more and less advanced SEOs.  Here is the almost complete list of SEO audit tools. It took me a lot of time to compile this list but it’s finally here. These are the tools that every SEO site auditor should be aware…
  • Keyword Stuffing Penalty
    Updated: March 3, 2025. In this quick SEO FAQ, I am sharing with you my thoughts on Google penalizing for keyword stuffing. Does Google penalize sites for keyword stuffing? Can you have your site banned from Google if you stuff too many keywords? Does keyword stuffing even work? Watch my video below and read my…
  • How To Practice SEO
    Updated: December 4, 2024. In this quick SEO FAQ video, I am sharing with you my number one tip for practicing your SEO skills. How can I practice my SEO skills? How do I acquire practical knowledge about SEO? How can I get valuable experience in SEO to get my first in the SEO industry?…
  • How To Analyze Log Files With JetOctopus 
    Updated: March 3, 2025. In this guide, you will learn step by step how to use JetOctopus to analyze log files and learn about how Googlebot and other bots crawl your website. This is a basic guide that will be ideal for people who want to get started with log file analysis and don’t have…
  • How To Audit A Site With Ahrefs Site Audit
    Updated: December 4, 2024. A to-the-point guide on how to perform a basic technical SEO audit with the help of Ahrefs Site Audit.  Ahrefs – as part of its toolset – offers a very nice SEO crawling tool – Site Audit – that lets you easily identify the most common technical, on-page, content, and indexability…
  • Can You Rank For Multiple Keywords?
    Updated: March 3, 2025. In this quick SEO FAQ video, you will get to know Olga’s insights and commentary on whether you can rank for multiple keywords. Wondering if your article or a page can rank for multiple keywords? If you are new to SEO, you probably have a lot of questions about keywords, how…