SEO Auditing Services
Professional SEO auditing by Olga Zarr – 12+ years of experience, 500+ in-depth SEO audits performed.
Want to know what’s stopping your website from reaching top performance? You’ve come to the right place.
My professional SEO auditing services pinpoint the exact obstacles—and provide the solutions you need.
Hi! I’m Olga Zarr, a professional SEO consultant with 12+ years of experience in SEO. SEO isn’t just my career—it’s my biggest passion and hobby as well.
With more than 250 in-depth audits completed, SEO auditing has become my specialty within SEO. I am known for delivering detailed, clear, actionable, and powerful SEO audits that fuel growth.
Ready to learn what a focused, expert SEO audit could do for your site?
Brands I’ve done SEO with/for:


















SEO Auditing Services - Table of Contents
Do you need my SEO audit?
You might not expect me to start with this question, but I want to make sure we’re a good fit for a successful, win-win relationship.
Here are the signs that your website could truly benefit from my in-depth SEO audit—and a few reasons why it might not be the best choice right now.
You definitely need my SEO audit if:
- You want an in-depth and thorough review of your site’s SEO performance.
- Your traffic, rankings, or revenue has dropped.
- Your target keywords aren’t ranking.
- Your website has a lot of traffic but brings little revenue.
- You’ve never had a professional SEO audit.
- You are unsure about the effectiveness of your current SEO provider.
- You’re willing to invest $4,000+ in a professional SEO audit.
- You want an expert SEO to review your website.
- You’re ready to implement the SEO audit recommendations.
- You want clear recommendations and next steps for growth.
- You don’t want an automated SEO audit you don’t understand.
- You recently redesigned or launched your site.
- You’ve had a Google penalty or suffered from a Google algorithm update.
- Your competitors are outranking you and you don’t know why.
You definitely don’t need my SEO audit if:
- You’re looking for a cheap SEO audit for a few hundred dollars (use Fiverr instead 😉)
- You don’t plan to implement the recommended changes.
- You have a history of not acting on SEO recommendations.
- Your team or time won’t allow timely implementation of the audit findings.
- You expect me to implement the audit changes (I oversee but don’t execute changes in most cases).
- You expect unlimited support for implementing the audit (some support is included, but extra time requires compensation).
- You’ve recently had an in-depth SEO audit and haven’t started acting on it yet.
- Your SEO program is stable and well-maintained.
- You’re only looking for short-term SEO wins and expect immediate results from an SEO audit.
- Your current resources are too limited to act on findings.
- If you want me to focus on vanity metrics like PSI scores.
Types of SEO audits I offer
SEO audits are my specialty, and I’m passionate about delivering audits that make a difference.
Below are the main types of SEO audits I offer. If you’re unsure which one suits your needs best, feel free to reach out—I’m here to help.
In-depth Full SEO Audit
Businesses that want a complete, in-depth review of their SEO across all areas.
The Full SEO Audit is a thorough review of over 250 SEO elements, providing a comprehensive look at your website’s technical foundation, content, on-page SEO, user experience, and competitive landscape. This audit is ideal for businesses looking to enhance every aspect of their SEO strategy or those who haven’t had a professional audit before.
Deliverables:
- Google Drive folder with an extensive audit document and supporting files
- Video walkthrough explaining findings and recommendations
- 60-minute post-audit consultation to discuss next steps
- Detailed action plan with prioritized recommendations
Technical SEO Audit
Sites with performance issues related to loading speed, crawlability, indexing, or other technical SEO aspects.
The Technical SEO Audit focuses on identifying and resolving technical obstacles that can hinder search engine crawlers and user experience. It examines over 150 technical elements to ensure your site meets search engine standards. This audit is suited for sites that need technical tuning to improve visibility and usability.
Deliverables:
- Comprehensive technical audit document with findings and technical files (e.g., .csv exports)
- Video summary covering key technical insights
- 60-minute follow-up call to discuss recommended technical improvements
- Prioritized technical action plan for fixes
E-E-A-T / Quality Audit
Websites in industries where credibility, trust, and content quality are critical (e.g., finance, health, legal).
The E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) / Quality Audit focuses on how Google perceives your site’s authority and credibility. This audit evaluates content quality, site authority signals, and user experience factors to boost your site’s trustworthiness in Google’s eyes. It’s particularly valuable for sites in YMYL (Your Money, Your Life) niches, where content quality and trust are essential for rankings.
Deliverables:
- Detailed report on E-E-A-T factors and recommendations for improvement
- Supporting files and a video explanation of findings
- 60-minute call to discuss actionable steps to strengthen credibility and quality
- Customized strategy for building authority and trust
Traffic Drop Audit
Websites that have experienced sudden or gradual traffic declines.
The Traffic Drop Audit is specifically designed to analyze the causes behind a loss in organic traffic and identify recovery strategies. This audit examines factors such as recent Google algorithm updates, content changes, technical issues, and more. It’s ideal for sites that need to diagnose and reverse traffic declines to regain visibility and rankings.
Deliverables:
- Analysis of traffic trends and potential drop causes in a detailed report
- Video summary with an overview of findings and recommendations
- 60-minute follow-up call to discuss specific strategies for traffic recovery
- A tailored action plan for restoring and improving traffic
Initial SEO Check
Websites that need a quick overview of SEO health or are unsure if they need a full audit.
The Initial SEO Check is a comprehensive snapshot of your website’s current SEO status. It’s perfect for identifying immediate SEO strengths and weaknesses before committing to a more in-depth audit or a monthly SEO plan. This check-up covers high-level technical, on-page, and content-related elements to provide a clear picture of where your site stands.
$999
Deliverables:
- A summary report of key findings
- Potential next steps for improvement
- Recommendations on whether a full audit is advised
P.S. I don’t just conduct audits; I also teach other SEOs how to perform them through my dedicated course SEO Audit Mastery.
How to Get Started
Ready to move forward? Here’s how we can get started:
Fill out the contact form or email me directly. I respond within 24-72 hours.
I work with a select number of clients to ensure high-quality, personalized service and timely deliverables, typically within 2-8 weeks.
The Initial SEO Check is an excellent way to gain insights into your site’s SEO before committing to a full audit. It’s also a great way to see if we’re a good fit for working together. This quick review allows me to analyze your site’s essentials and ensure that my time and expertise are valued. In return, you get a basic SEO assessment of your site.
For clients serious about SEO, I offer a 15-minute discovery call. If you complete the Initial SEO Check beforehand, we can focus on specific opportunities for your site right away.
Why SEO auditing with Olga Zarr?
With over 12 years of hands-on experience and a genuine passion for SEO, I deliver audits that go far beyond generic checklists.
Here’s why clients trust me to help unlock their website’s full potential:
I’ve audited 500+ websites, spanning industries from e-commerce to tech, and have a deep understanding of SEO best practices that drive real results.
My audits cover over 200 elements, from technical SEO to content and user experience. This isn’t a quick look—I dive deep into every factor affecting your site’s SEO health.
Each audit is tailored to your business goals, with specific recommendations you can implement to improve rankings, traffic, and visibility. You won’t get a generic report; you’ll get a roadmap for growth.
I personally conduct every audit, ensuring accuracy and detail at every step. There are no junior staff or outsourced tasks—just my full attention and expertise on your site.
My clients have seen measurable improvements in rankings, traffic, and revenue following my audits. I’m committed to delivering value, not just data.
You’ll always know where we stand. My reports are clear, no-fluff, and focused on what matters most for your site’s success.
I use a combination of top-tier SEO tools like Screaming Frog, Ahrefs, and Sitebulb, along with my own strategies, to ensure a comprehensive and accurate audit.
SEO consultant Olga Zarr in numbers
Testimonials

Her personality is 100% reliable, committed, and wonderful, and you are just looking forward to seeing and speaking again. She feels like home for the website and SEO, and you can be calm and safe since she has your back.
Adrijana Vujadin, Coach for SEOs, AV Coaching

Jason Barnard, CEO and founder of Kalicube

Raf Chomsky

Martha Cusp, Java Developer and Team Leader

John Wright, CEO, StatsDrone & Affiliate BI podcast

Daniel Ostrzyzek, Google Ads Specialist

Jakub Sawa, independent SEO expert

Caren Smith, Head - SEO Team
Gary L

Ryan McCain

Agnieszka W
Sophia Daskalon, Head of Marketing

Beth Richardson, Project Executive

Working with Olga Zarr has been a fantastic experience for my English school. She really knows her stuff when it comes to SEO and has helped us grow our online presence in ways I didn’t think were possible. What I appreciated most was how she took the time to understand our school, our audience, and what we wanted to achieve.
Olga’s advice was clear, practical, and easy to follow, and the results speak for themselves – more traffic, more inquiries, and more students! She’s also super responsive and genuinely cares about her clients’ success. If you’re looking for someone who will take your SEO seriously and actually deliver, I can’t recommend Olga enough.
Marek Kosinski, noProblem School of American English
I’ve worked with several SEO specialists over the years, but Olga Zarr stands out by a mile. Her advanced SEO tactics are unlike anything I’ve seen before – she has an uncanny ability to pinpoint what’s really holding your site back and implement strategies that actually move the needle. She doesn’t rely on cookie-cutter solutions; her approach is both innovative and laser-focused.
What impressed me most was her deep knowledge of local SEO. For a school like ours, attracting students from specific areas is critical, and Olga helped us dominate local search results.
Olga’s expertise goes beyond surface-level fixes – she digs deep, explains everything clearly, and delivers tangible outcomes. If you’re looking for someone to truly transform your SEO, Olga is the person to call. She’s a true expert in every sense of the word.
Katarzyna Kosinska, English for SEO
SEO auditing service – FAQs
Here are the most often asked questions about my SEO auditing services.
Do I really need an SEO audit?
If you’re experiencing issues with traffic, rankings, or simply want a professional review to uncover hidden opportunities, an SEO audit can be transformative. My SEO auditing service identifies what’s holding your site back and provides targeted solutions.
What makes Olga Zarr’s SEO auditing services unique?
With over 12 years in SEO, I bring hands-on expertise and personal involvement in every audit. My audits are detailed, covering over 200 elements, and tailored to each client’s business goals. No junior staff or automation—just my full attention to deliver actionable results.
What types of SEO audits do you offer?
I offer several types of audits: Full SEO Audit, Technical SEO Audit, E-E-A-T/Quality Audit, Traffic Drop Audit, and an Initial SEO Check. Each audit is designed for specific needs, from a comprehensive review to targeted technical fixes or recovery from traffic drops.
How do I choose the right SEO auditing service?
Choosing the right audit depends on your site’s challenges and goals. If you’re unsure, reach out, and I can help recommend the audit that best suits your needs.
What is the Initial SEO Check, and when is it recommended?
The Initial SEO Check is a quick, high-level review ideal if you want to assess your site before a full audit. It’s also useful before a discovery call, allowing me to prepare specific insights for our conversation. The Initial SEO Check costs $999.
How much do your SEO auditing services cost?
Prices vary based on the audit type. The Initial SEO Check starts at $999, while more comprehensive audits like the E-E-A-T Audit start at $7,000. All pricing is set to reflect the depth and time dedicated to each project.
What’s included in the Full SEO Audit?
The Full SEO Audit is a deep dive into over 250 SEO elements, covering technical SEO, content, on-page elements, user experience, and competitive insights. Deliverables include a detailed report, video walkthrough, and a 60-minute follow-up consultation.
What is a Technical SEO Audit, and who is it for?
A Technical SEO Audit focuses on resolving technical issues that affect crawlability, indexing, and site speed. It’s ideal for sites facing technical issues impacting user experience or search engine access.
When should I consider an E-E-A-T/Quality Audit?
The E-E-A-T/Quality Audit is crucial for sites in industries like finance, healthcare, or law, where credibility and trust are essential. It reviews Google’s perception of your authority and trustworthiness, focusing on areas like content quality and user experience.
What is a Traffic Drop Audit, and who needs it?
The Traffic Drop Audit investigates reasons for a sudden or gradual decline in traffic, such as algorithm changes or site updates. It’s recommended if your site has lost visibility and needs a strategy to recover.
Do you offer custom SEO audits?
Yes, I can combine elements from different audits based on your specific needs. If you’re interested in a customized approach, reach out, and I’ll create a plan that works for your goals.
Will I receive recommendations in plain language?
Absolutely. My reports are clear, straightforward, and focused on actionable steps. I avoid jargon, making it easy to understand and implement the recommendations.
How are SEO audit deliverables presented?
You’ll receive a Google Drive folder containing the full audit report, supporting files, a video walkthrough, and a follow-up call to discuss findings and next steps.
How soon can I expect my SEO audit to be completed?
Audit completion times vary depending on availability and site complexity, usually between 2-8 weeks. This timeframe ensures a comprehensive, detailed analysis.
Do you provide support for implementing audit recommendations?
Each audit includes a follow-up call to guide implementation. For extensive support, additional consulting is available, which allows me to help your team effectively apply changes.
Can I book a discovery call without the Initial SEO Check?
Yes, a 15-minute discovery call is available. However, the Initial SEO Check allows for a deeper, more targeted discussion if completed beforehand.
How does the Initial SEO Check benefit my site?
The Initial SEO Check provides a quick overview of your site’s strengths and weaknesses. It’s an excellent way to understand your site’s SEO health before committing to a full audit.
Will Olga Zarr implement audit recommendations?
While I oversee and guide the implementation, I don’t execute the changes directly. I work closely with your team or developer to ensure the recommendations are correctly applied.
What industries do you work with for SEO auditing services?
I have experience auditing sites across industries, including e-commerce, tech, finance, healthcare, and legal. Each audit is customized to align with the specific needs of the industry.
How do I get started with an SEO auditing service?
Simply fill out the contact form or email me directly. I typically respond within 24-72 hours, and we can discuss the best next steps.
Why do you limit the number of clients you take on?
I maintain a select number of clients to ensure each project receives the time, focus, and personalized service required to deliver high-quality results.
How often should I consider SEO auditing?
I recommend an audit at least once a year, or sooner if there’s a drop in traffic, a major redesign, or significant SEO changes planned.
Do you provide automated SEO audits?
No, all my audits are conducted manually, ensuring an in-depth, accurate analysis that automated tools can’t match. My goal is to deliver valuable insights you can’t get from automated reports.
How do I know if I’m ready for an SEO audit?
If you’re serious about improving your SEO, experiencing performance issues, or planning a major investment, an audit is the right step. For a quick overview, start with the Initial SEO Check to get initial insights.
What other SEO services does Olga Zarr offer?
In addition to SEO auditing, I offer monthly SEO services and consulting. Whether you need ongoing support, strategy development, or hands-on SEO guidance, I’m here to help drive long-term success for your website.
Are refunds available for SEO auditing services?
Refunds are not available for SEO audits. Each audit requires significant time, research, and resources, all dedicated to delivering a thorough, customized analysis for your site.
Can the format and language of the audit be tailored to my team?
Yes, I customize the format and language of the audit based on who will be reading it. Whether your team includes technical specialists, non-technical stakeholders, or a mix, I ensure the report is clear and actionable for your specific audience.
How does SEO auditing help improve my site’s rankings?
By identifying and fixing issues impacting your SEO, an audit allows you to optimize your website’s structure, content, and technical setup. Implementing these recommendations helps search engines crawl and rank your site more effectively, often leading to higher visibility and traffic.
What tools do you use for SEO auditing?
I use a combination of top SEO tools, including Screaming Frog, Ahrefs, Google Search Console, Sitebulb, and others. Each tool helps analyze specific aspects of your site’s SEO to ensure a thorough, accurate audit.
How detailed are your SEO audit recommendations?
My SEO audits provide highly detailed, step-by-step recommendations tailored to your website’s needs. Each suggestion includes clear explanations and prioritization, allowing you to implement changes effectively, even with limited SEO knowledge.
What is the difference between an SEO audit and a site health check?
A site health check is a quick review focusing on basic issues, while an SEO audit is an in-depth examination of technical, on-page, and off-page elements. An audit provides a comprehensive strategy for long-term SEO improvement, whereas a health check identifies immediate fixes.
Do SEO auditing services include a competitor analysis?
Yes, competitor analysis is part of my Full SEO Audit. I analyze your competitors’ SEO strategies to identify areas where you can gain an advantage and recommend ways to outperform them in search rankings.
How often do I need an SEO audit?
An SEO audit is recommended at least once a year to keep up with changes in algorithms, user behavior, and industry trends. You may need an audit sooner if there’s a drop in traffic, a site redesign, or if your SEO results are stagnating.
What if my site has been penalized by Google? Can an SEO audit help?
Yes, an SEO audit can identify the issues leading to a penalty and provide a plan to address them. I assess factors like link quality, content issues, and technical problems that may have triggered the penalty, helping you recover and regain rankings.
Is SEO auditing helpful for new websites?
Absolutely. A new website can benefit from an SEO audit to establish a strong foundation. My audit will guide you on optimal site structure, content strategies, and technical best practices to set your site up for success from the start.
Can an SEO audit increase my conversions?
While the primary goal is to improve SEO, an audit can also identify ways to enhance user experience and conversion paths. By addressing usability, page speed, and content relevance, an audit indirectly supports higher conversions.